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Reome
Since 2023 : A Fusion of Biotechnology and Wellness
Founded in January 2023 in London, REOME is the brainchild of Joanna Ellner, a respected beauty journalist and brand consultant with 18 years of experience in the beauty industry. Throughout her career, Joanna observed a critical gap in the skincare market: products that promised high-performance but often failed to deliver lasting, tangible results, despite being backed by cutting-edge science.
Determined to fill this void, Joanna launched REOME with a bold vision: to pioneer a new standard in skincare that integrates biotechnology and bio-fermentation. Working alongside leading labs like Debut Biotechnology (backed by L’Oréal), REOME creates products that focus on potent, sustainable ingredients designed to achieve meaningful, long-lasting results.

About Reome
Reome’s philosophy is built around healing, regeneration, and bio-fermented skincare. The brand emphasizes bio-fermentation and biotechnology to create skin treatments that are both scientifically advanced and rooted in holistic wellness. Each product is designed with clinical efficacy in mind while fostering emotional connection and wellness.
Sustainability
Reome is committed to eco-conscious practices, focusing on bio-sourcing for ingredients and utilizing eco-friendly materials for packaging. The brand actively reduces its environmental footprint by embracing sustainable, ethical practices in production.
Minimalism & Luxury
The brand’s minimalist approach to product offerings ensures that every product serves a clear purpose, eliminating unnecessary options to maintain simplicity and luxury. This focus on efficiency and efficacy supports the wellness rituals Reome promotes, ensuring that users not only see results but also experience peace and connection.

Products
Active Recovery Broth
A concentrated daily serum designed to soothe, hydrate, and restore skin. It contains 16 bio-fermented actives and biomimetic ingredients that work to reduce inflammation and revive stressed skin.
- Targets skin stress, enhances vitality, strengthens the skin barrier, and boosts hydration.
Three Suns Balm
A nourishing balm formulated to cleanse and hydrate while removing impurities. It’s crafted with natural and bio-fermented ingredients.
- Hydrates the skin, removes dirt, and prepares the skin for deeper treatments.
Firming Eye Treatment
A cooling gel-crème designed to reduce puffiness, smooth fine lines, and target dark circles. It promotes circulation and collagen production for firmer skin around the eyes.
- Hydrates, reduces puffiness, and brightens dark circles.
Aerate Face Towel
A soft, organic cotton towel designed for gentle exfoliation and cleansing. Made from Aegean cotton, this towel is ideal for a relaxing, intentional skincare routine.
- Removes impurities and exfoliates gently while promoting a soothing cleansing ritual.

Bio-Fermented Ingredients : All Reome products feature bio-fermented ingredients, which enhance bioavailability, allowing active ingredients to penetrate deeper layers of the skin for improved efficacy.
Holistic Wellness : Reome’s products emphasize the mental and emotional benefits of skincare, encouraging a mindful, restorative skincare routine. The brand integrates well-being into every product.
Minimalist Approach : Reome focuses on a small range of highly-effective products, each crafted to address a specific need. This minimalist approach ensures the skincare routine is simple yet luxurious.

Why Reome
Efficacy Meets Wellness
Reome combines cutting-edge biotechnology with principles of Traditional Chinese Medicine (TCM) to create formulations that offer both high performance and deep nourishment.
Sustainability
Reome is committed to sustainability, using bio-sourced ingredients and eco-friendly packaging to reduce its environmental impact.
Mindful Skincare
Reome advocates for slow skincare rituals, promoting an intentional, calming skincare experience that nurtures both the skin and soul.

Brand Highlights
Seed Funding and Growth
Reome secured funding to refine its biotech innovations and expand its product line. The investment supports the brand’s growth into global markets.
Retail Partnerships
Reome has partnered with high-end retailers like Space NK, Liberty London, and Moda Operandi, and is expanding into boutiques worldwide.
Product Launches
The brand is set to introduce new products, including a daily moisturizer and targeted treatments, that continue its commitment to biotech and wellness.

Where to find
Official Website : reome.com
Retailers : Space NK, Liberty London, Moda Operandi, Mecca (Australia)
Reome's holistic and biotech-driven skincare approach offers customers a luxurious, effective, and sustainable path to radiant skin and emotional well-being. The brand is poised for continued growth as it expands globally and introduces innovative new products.

Website https://reome.com/
Instagram @officialreome
Photo reome