• ReFramed

ReFramed


 

Since 2021 : Modular Luxury with a Sustainable Edge

 

ReFramed was founded in 2021 by Danish entrepreneur Kasper Simonsen, who sought to create a new category of furniture that combined minimalist design with sustainable living. After struggling to find a durable and stylish bed frame that was both practical and eco-friendly, Kasper collaborated with London-based designer Tim Rundle to create a collection of high-performance, modular bed frames.

 

Born from a desire to offer luxury design that also prioritizes sustainability, ReFramed’s mission is to provide high-quality, modular furniture that caters to modern living while reducing environmental impact. By offering a product line that combines sleek aesthetics with functionality, the brand has quickly become a favorite among those seeking sustainable, minimalist designs.

 

 

About Reframed

 

ReFramed specializes in luxury, modular bed frames that fuse clean, minimalist aesthetics with the highest standards of craftsmanship and sustainability. With a focus on modern design, the brand offers a range of high-performance bed frames that are easy to assemble, customizable, and environmentally conscious.

 

Each piece is designed with sustainability at its core, using recycled materials like aluminum and steel, and built to last for years, making ReFramed a standout in the world of eco-friendly furniture. Their modular approach allows customers to personalize their bed frames while promoting responsible consumption through durability and ease of disassembly.

 

ReFramed’s philosophy centers on creating sustainable luxury furniture with minimalist design and modular functionality. The brand is committed to reducing its environmental impact by using recycled materials and promoting the longevity of its products. With a focus on durability and easy assembly, ReFramed provides modern, functional furniture that appeals to environmentally conscious consumers who appreciate style and quality.

 


Products

 

TR Bed (Tim Rundle’s Design)
The TR Bed is one of ReFramed’s signature models, known for its minimalist design and modular functionality.

 

Frame Material : Made from 82% post-consumer recycled aluminum, the frame combines sustainability with sleek modernity. The aluminum is lightweight yet durable, offering long-lasting support without compromising on style.

Assembly : Designed for tool-free assembly, the TR Bed is incredibly easy to set up, making it perfect for those with busy lifestyles.

Customization : Available in multiple colors, including white, dark blue, raw anodized, and deep red, the TR Bed allows customers to select a design that complements their interior.

Sustainability : The TR Bed is fully recyclable at the end of its life cycle, reinforcing the brand’s eco-conscious ethos.

Price Range : $600 to $1,000, depending on size and finish.

 

 

 

MC-1 Bed (Michel Charlot’s Design)
Designed by Michel Charlot, the MC-1 Bed offers a robust yet elegant structure, perfect for minimalist homes and modern apartments.

 

Frame Material: Made from high-quality steel with a powder-coated finish, the MC-1 boasts a sturdy yet sleek design.

Design: The low-profile frame and clean lines make it a versatile addition to any contemporary space.

Customization: Available in ivory, moss, and black, the MC-1 gives customers the freedom to choose a color that fits their space.

Ergonomics: Designed to provide long-lasting comfort and support, the MC-1 offers excellent durability without compromising on style.

Price Range: Starting around $900, with prices varying based on customization options.

 

 

 

Sustainable Materials

ReFramed is committed to using eco-friendly materials like recycled aluminum and steel. The use of these materials reduces the environmental impact of production while offering durability and elegance.

 

Modular Design

Many of ReFramed’s products are modular, allowing customers to personalize their bed frames according to their needs. This flexibility promotes longevity and makes moving or reconfiguring easy.

 

Affordable Luxury

ReFramed offers high-quality products at a competitive price point, making luxury furniture accessible without the premium price tag.

 

Ergonomics and Functionality

ReFramed places a strong emphasis on ergonomics, ensuring that each bed frame is designed for both comfort and ease of use, while maintaining a sophisticated aesthetic.

 

 


Why Reframed

 

Sustainability : ReFramed uses post-consumer recycled materials, reducing the environmental impact of its furniture.

 

Modular Design : ReFramed’s beds are customizable, allowing for flexibility and adaptability.

 

Affordable Luxury : By working directly with consumers and eliminating the middleman, ReFramed offers high-quality products at a more accessible price point.

 

 

Brand Highlights

 

Collaborations with Designers
ReFramed has partnered with notable designers like Tim Rundle and Michel Charlot to create unique, functional designs that meet the needs of modern consumers.

 

Award-Winning Design
ReFramed’s beds have been recognized for their innovative design and functionality, winning accolades in sustainable design and furniture sectors.

 

Sustainability Efforts
The brand is committed to using recycled materials and designing furniture that can be easily disassembled and recycled, promoting a circular economy.

 

 


Where to find

 

Official Website
Customers can shop directly from reframedbrand.com for the full range of products, including detailed information on customization options.

 

Retail Partners
ReFramed’s bed frames are available at select retailers, including Finnish Design Shop and The Design Store, with international shipping available to select locations.

 

Global Reach
ReFramed offers global shipping, catering to customers in markets like the U.S., U.K., and across Europe. The brand is rapidly expanding, making its luxurious yet sustainable furniture available to a broader audience.

 

 

Website https://reframedbrand.com/

Instagram @reframedbrand

Photo Reframed