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BOYY
Since 2006 : Defying Tradition, Redefining Luxury
BOYY was born from the meeting of two visionary minds in the vibrant streets of New York City. Musician Jesse Dorsey, hailing from Montreal, and designer Wannasiri Kongman, from Bangkok, came together with a shared passion: to challenge the conventions of luxury accessories. Merging their unique disciplines—Jesse’s musical artistry and Wannasiri’s design expertise—they set out to create bold, functional pieces that blurred the lines between masculinity and femininity, infusing a fresh, contemporary edge into the luxury market.
What began as a humble project, focusing on craftsmanship and bold design, rapidly grew into a global sensation. With its signature oversized buckles and structured silhouettes, BOYY quickly captured the attention of fashion lovers worldwide. Today, with headquarters in Milan and Bangkok, BOYY stands as a seamless fusion of Eastern and Western influences, a tribute to its founders’ diverse backgrounds.
About BOYY
Celebrated for its daring designs and commitment to quality, BOYY redefines modern luxury. At its core, the brand is built on the idea of androgynous aesthetics and versatile functionality. Each piece combines sharp, clean lines with distinctive accents like their signature oversized buckles, paired with superior craftsmanship that speaks to a new, inclusive vision of luxury.
BOYY’s pieces are more than accessories—they are modern statements. While the brand initially gained fame for its handbags, its offering now extends into footwear and ready-to-wear collections, each crafted with the same attention to detail and timeless appeal.
Products
BOYY's collection is a study in bold contrasts and refined minimalism. Their most iconic designs have become symbols of modern luxury:
Handbags:
Bobby Bag : The quintessential BOYY piece. A structured tote featuring the brand’s signature oversized buckle, available in various sizes and materials including calf leather, suede, and exotic skins.
Karl Bag : A smaller, versatile design, perfect for crossbody wear. The Karl features the same oversized buckle but with a cleaner, more compact silhouette.
Wonton Bag : A soft, slouchy design inspired by the folds of dumplings, offering a more relaxed, laid-back alternative to the structured designs that define the brand.
Footwear
BOYY’s footwear collection mirrors its design philosophy—structured, sleek, and minimal. Metallic accents and geometric shapes are signature elements that echo the brand’s modern aesthetic.
Ready-to-Wear
A limited collection of minimalist, oversized silhouettes, BOYY’s ready-to-wear pieces complement their accessories line, offering a complete lifestyle statement.
Brand Highlights
Collaborations : BOYY has collaborated with renowned artists and designers, resulting in exclusive, limited-edition collections that feature unique materials, colors, and craftsmanship. These partnerships help push the creative boundaries of the brand while offering exclusive designs to a discerning clientele.
Flagship Store Openings : BOYY’s flagship stores, located in Milan and Bangkok, reflect the brand’s sleek, modern aesthetic. These spaces offer an immersive shopping experience, showcasing the full range of BOYY’s collections in environments designed to inspire.
Sustainability Initiatives : BOYY is committed to a sustainable future. The brand integrates archival materials into its designs to reduce waste and has adopted more eco-friendly packaging practices.
Where to find
Flagship Locations
Milan, Italy : The BOYY flagship in Milan is a chic, contemporary space that embodies the brand’s refined aesthetic.
Bangkok, Thailand: BOYY’s Asian flagship reflects the brand’s Thai roots, blending local influences with the brand’s modern design language.
International Stockists
BOYY is available in high-end department stores and luxury boutiques worldwide, including: Harvey Nichols (UK), Lane Crawford (Hong Kong), Bloomingdale’s (UAE)
Online Shopping
BOYY’s full collection is available for global shipping on its official website, and the brand is also featured on premium e-commerce platforms like Farfetch, Net-A-Porter, and MatchesFashion.
Website https://www.boyy.com
Instagram @boyyofficial
Photo boyy